Radiodays Asia starts tomorrow and the programme is something special! More that 60 speakers across two days and two tracks here are just a few of the highlights coming in the next two days, 27-28 August 2019, Download the full programme here Sailing through the perfect storm – Cath Dwyer (Acting Head, Distribution, ABC, Australia) How public broadcasters are navigating their way through the challenges of media disruption. The ABC is Australia’s national public service broadcaster, delivering Australian stories and conversations across the nation and to the region. Splinter brands – The niche extension – Chris Stevens (Managing Director, Ignite Jingles and Chris Country, UK) Expanding your brand into additional niche stations can add new audiences and revenue. Chris has worked with the UK national brand Smooth and Smooth 70s as well as smaller on-line radio brands, like Chris Country. Whether you are a big brand or a small station, there is an opportunity to maximise complementary brands and passion projects, while balancing resources. China’s radio boom – Han Lei (Vice President, SMG Radio, China), James Ross (Journalist and RTHK Presenter, Hong Kong, China) Thousands of radio stations serve Chinese consumers, but little is known about the radio industry outside the country. In this session Han Lei from SMG Radio talks to James Ross about Chinese radio, and specifically about Shanghai radio stations. What type of stations are listened to? Find out about programming, advertising, market research, social media, technology and more. Growing 8 times overnight: The journey of Radio Masti – Renuka Arora Bhagat (Founder and Director of Radio Masti 24×7, Singapore) This is about a journey of establishing a niche radio station in a foreign land. A Bollywood music station in Singapore. Creating a household brand and then re-starting from zero. From setting up the first LIVE broadcast studio and building a digital foundation across the region. Get inspired by the power of radio to survive despite challenges. Integrated campaigns: Learning the lessons from the world’s biggest – Raoul Wedel (CEO, Wedel Software, the Netherlands), Timothy Paulissen (Key Account Manager, Wedel Software) Some of the world’s most successful media companies have bridged the gap between linear and digital media and maximized revenue by combining digital and traditional spot advertising in effective multi-media campaigns. How did they do it? Wedel Software shares those stories so you expand your digital and non-spot revenue to as much as 50% of your total. Visioning an audio player for the future – Cath Dwyer (Acting Head, Distribution, Entertainment and Specialist, ABC Australia), Michael Hill (Managing Director, Radioplayer Worldwide, UK), Richard Phelps (Senior Digital Producer, All in Media, Australia) In this session we will hear about three strategic innovations in moving the audio content to consumers´ mobile phones, smart speakers and connected cars. Radioplayer is a collaborative effort by the joint radio industry in over ten countries across the world, while ABC Australia has its own ABC Listen app. Talk to your speaker – voice controlled audio – Jaime Chaux (Head of Digital, Commercial Radio Australia) and others Smart speakers are now spreading into new markets and in more languages, having more skills and with a multitude of devices and brands. It puts audio at the center stage and voice control is replacing screens. Everything you need to know about voice and the latest developments from all the players, industry and broadcasters. Strategy, key learning’s and feedback to help you design your future in a voice controlled world.
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